Page 29 - AVN Intimate Summer 2016

has recently joined us and brings with her
nine years of experience in the industry. She
has also worked across numerous channels
from distribution, stores and a top luxury
brand. Between us I feel we are in a very
good position to push Nexus to the next
level.
“In the last five years we have learned a
lot as a brand,” Carty added. “With a larger
range and a new team with a wealth of
experience, we are in a great place to fully
re-enter the U.S. market.”
Carty pointed out one move made
by Nexus. “We have opened our own
warehouse in New Jersey to ensure that our
customers get the best and most convenient
service possible.”
Retailers looking to stock more products
for prostate stimulation will find a wealth
of new stocking options. Among them are
Excel, Glide, Neo, Titus and Vibro, all of
which were in the first-generation range; the
Revo 2 and Revo Stealth, which are rotating,
rechargeable prostate massagers; and the
G-Rider, Ridge Rider and Max 5, which are silicone
vibrating toys.
Many of these items are top sellers in markets where
Nexus can offer the full range. “Revo Stealth, our
remote-controlled Revo, is by far our biggest-selling
item worldwide, followed by Revo 2, Glide and Vibro.
Our accessories are also our key bread-and-butter
items and we sell large numbers across the board,”
Carty said.
Carty explained that the Revo was in development
when the legal agreement was put in place, and it was
included on the list of prohibited items. “After that,
Revo 2 and Revo Stealth were born,” she said, “and
the demand in the U.S. was so high that we developed
Revo Intense in order to satisfy the market and not
infringe on our agreement.”
In addition to the Revo Intense, a few other new
products from Nexus have been available to U.S.
consumers here. These include the Ace vibrating anal
plugs and the Nexus Sparta, which uses a stroking
motion to stimulate the prostate.
In terms of recent sales in the United States of the
newest products, Carty said, “Revo Intense, Ace and
Sparta have done extremely well during their time
in the market. Each of those items offer something
completely unique and it shows in sales. Ace Large is
actually our most recent release, but Sparta was not
much before. Ace Large and Medium have done so
well that we will be launching an Ace Small later this
year.”
Looking farther ahead, Carty said, “We are
constantly pushing the boundaries and trying to
improve as a brand. This year will see us increase
our retail presence with our POS and working with
distributors and stores alike to really communicate our
brand USPs—that as well as developing some new
items that we will launch later this year.”
For more, visit NexusRange.com or contact
Monique Carty at +44-(0)-20-7260-2912 or
monique@nexusrange.com.
By ShARAn STREET
Revo 2 and Revo
Stealth were born, and
the demand in the U.S.
was so high that we
developed
Revo Intense in order
to satisfy the market
and not infringe on our
agreement
— Monique Carty, Nexus
Coming Soon Among the products now available in the
United States are the Nexus Ridge Rider (this page, top right),
a vibrating silicone stimulator, and the repackaged Titus (this
page, top left), a hard prostate massager. Nexus has also
expanded into toys for women, including its Bisous
G-spot vibrator (opposite page). And its newest is the
Ace anal plug, available in large and medium, with a small
model in the works.
SUMMER 2016 | INTIMATE | 29