Page 8 - AVN Intimate Winter 2013

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SHOW AND TELL
Baci Lingerie’s Envy Men’s Line Now Available
Baci Lingerie is taking orders for its new Envy men’s underwear line. Envy is Baci’s debut into
menswear, featuring trendy styles for the fashion-forward man. The initial release features 55 styles,
including briefs, thongs, boxer briefs, mesh briefs, tank tops and mesh tanks.
“We’re really excited about the launch of this new men’s line,” Baci Lingerie Director of Sales and
Operations Alicia Sinclair said. “We have made quite a splash with the promotional photos and boxes.
A multitude of fabrics and patterns creates many diverse looks, from cotton and fishnet to spandex
and wet look. The price points are excellent, and the diverse silhouettes allow retailers to
merchandise the Envy section to fit any targeted demographic. Envy appeals to any man wishing to
look his sexy best.”
The many styles of the Envy line include everyday wear, sexy styles, and dance wear. Envy is for
casual daytime use, for dancers who need a trim line, or for intimate encounters with somebody
special.
Retailers will take note of Envy’s slim packaging, purposefully designed as many stores dedicate a
small section to items for men. The space-saving packaging allows for the most styles possible to be
displayed in a small area.
With quality and fit being another selling point of this collection, many retailers may choose to
display Envy outside the box. Every Envy garment arrives with a picture hangtag on the product, and
can be nicely displayed in a hanging section. And plan-o-grams are available to help retailers
merchandise Envy with maximum impact.
“Previewed at the International Lingerie Show in Las Vegas in September, Envy interest and pre-
sales were very strong, projecting wide appeal and demand for the collection,” Sinclair said.
For more information, visit BaciLingerie.com.
NS Novelties Introduces Sinful
Bondage Collection
NS Novelties has released the Sinful Bondage Collection, which will be
available in retail stores worldwide. With the growing popularity and
fascination with alternative sexual play, Sinful represents high-quality
bondage gear with competitive pricing and fashion-forward accessories.
Embodying the BDSM fantasy, the Sinful Bondage Collection features a
blindfold, ball gag, collar, wrist cuffs, ankle cuffs, whip and paddle
constructed from durable and aesthetically appealing materials. Embossed
vinyl in a classic shade of pink gives each item a feminine look. The wrist
and ankle cuffs and collar are neoprene-lined, allowing for comfortable
extended wear that is non-chafing, and all hardware is nickel-free and
anodized in black, creating an upscale alternative to the standard silver.
However, it isn’t just the quality and durability that will appeal to
consumers. The Sinful Bondage Collection offers a highly competitive price
point for high-end BDSM gear.
“What a lot of people might be surprised to discover is just how
affordable the Sinful Collection really is,” said Lavi Yedid, director of
operations for NS Novelties. “With MSRPs ranging from $16 to $21,
consumers are getting a state-of-the art, expertly constructed,
aesthetically appealing product for a fraction of the cost.”
The entire Sinful Bondage Collection can be found at NSNovelties.com.
New Fetish Fantasy Lingerie Is Now Shipping
Pipedream Products’ award-winning Fetish Fantasy Lingerie continues to
grow, having added a dozen fetish-inspired bedroom costumes for women
(available in One Size, Queen, and Diva) and 14 bondage styles for men
(available in S/M, L/XL, 2XL/3XL). The entire 50-piece
collection is now in stock and ready for shipping.
The newer styles include Karnal Kitty and Chambermaid
for women, and Ride ’em Cowboy and See-Thru Sexy for
men.
Constructed from durable materials and designed to
excite the senses, every Fetish Fantasy Lingerie
garment is made to play hard. Pipedream’s line is
unique in that every accessory shown in the
product photo—masks, stockings, whips, and
pasties—is included in the package, except for the
shoes. Additionally, unlike most other lingerie,
Fetish Fantasy styles are all available in bigger
sizes, enabling plus-size women and men to be
able to wear the same designs and feel just as
sexy in them.
“These fetish-inspired garments were designed
to be comfortable and sexy,” said Nick Orlandino,
CEO of Pipedream Products. “They are
competitively priced, beautifully packaged, and
they are the most asked-about line in every trade
show this year.”
The entire line can be cross-marketed in any
merchant’s existing Fetish Fantasy section using
Pipedream’s Planogrammer software. A
merchandising team is also ready to visit
retailers and assist them with in-store training,
plan-o-gram merchandising, providing compli-
mentary promotional materials and signage.
For more information, contact your
distributor or email
info@pipedreamproducts.com.
8 INTIMATE SUPPLEMENT | WINTER 2013