Page 15 - AVN Intimate Spring 2020

Butt Stuff Basics Elucatlnnal Vllen Series Ilnwsfmm ll-Ville
b—Vibe continued to build its rep as a go—to source taking b—vibe's educational platform to the next
for all things anal play, and the next step centers level with yet another avenue for sex education." ‘ , ' -
on a new educational video series. sinclair is among the sex educators featured «.' /. .\

Butt Stuff Basics features sex educators in the new Butt Stuff Basics video series, along ' E d .. . ‘
covering 10 of the topics from b—vibe's archive of with Tristan Taorrnino, Zoe Ligon, sex Nerd r _ .e
Anal Play Advice articles. sandra, Sarah Tomchesson, Francisco Ramirez, ‘ , ', \. _ _ ’

Focusing solely on education, the videos are Ryan DiMartino, Dirty Lola and carneron Glover, / ~:r
infonnational and not product—centric, conveying among others. The series will cover topits such _ * ~
important facts and valuable tips through as the best positions for anal play and will break —— ' } ' ' .: .
entertaining, easy—to—digest llhninute segments down common myths surrounding back—door '
that teanire illustrations and animation. exploration. ‘H, v

"Our new Butt Stuff Basics educational video New videos are debuting every other week, ’
series was created to teach people to enyoy continuing, suitably through Masturbation May.
shame—free, safe and—most importantly— "within each video, we will be including links
pleasurable experiences," said b—Vibe founder to source articles to provide more resources to 1 c '
and CEO Alicia Sinclair (pictured at right). "We learn about any specific topic," Sinclair said. "By .l _ . _ 1
live in a world where people don't always have the end of Masnirbation May, b—Vibe.corn will 9’ 1 ___~
the time to sit down and read a series of written feature an unrivaled, comprehensive destination
articles, and there are also those who learn better for anal play tips and tricks from star sex .,
through visuals and audio—these videos cater educators." ) E
to the different needs of individuals who are The videos can be found on bvibe.com as well ‘ . .-
interested in learning about anal play, while as on COTR’s YouTube channel. "G in A

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In—store visits are an integral part of any ._ . i_ i I you want." To contact, email ib@systemjo.com.
pleasure product manufacturers quest to better A‘ 1 >7 , _ Blush Novelties is soaring into 2020 with more
serve its clientele. But system 10, Boneyard Toys 11 ‘ ii I l i I‘ than 1,500 products in stock including a broad
and Magic silk have kicked things up a notch , I 1' selection of new items in several collections,
with what they call the "Tour de Male." The 3 "~ ‘ s j ' ‘ it including Anal Adventures, Au Natural Stay
three companies combined forces earlier this T‘ ~ — T Hard, Iet and Dr. Skin. To contact, email
year to continue their roadshow tour focused on f nancy@blushnovelties.com.
products for male consumers. — V _ Male Power, established in 1974, is a global

The second leg of Tour de Male kicked off !’_, brand of men's underwear offering a wide array
in Los Angeles in February and headed to 7 . * of styles and colors. From thongs, shorts, yocks,
Central California in March. Trainings included briefs and much more, each garment is made to
information about the products to provide V. flatter the physique and instill confidence. To
associates and management with fresh and E7 j contact, email ron@malepower.com.
insightful talking points with the focus on - . 1- , _" . "we are excited to launch the second leg of
fostering more meaningful (and lucrative) ‘ a ~ the tour in central California," says Rob Reimer
conversations with customers. Blush Novelties '* J; =e ~' 5 of Boneyard. "The first leg of the tour last year
joined that edition of the tour as well. ht‘ was so incredibly well received by the stores

The Tour de Male is all about offering in— that it was a ncrbrainer to continue in new
person training to prepare for seasonal traffic, . , i e regions. It is great for the stores because it saves
but also to highlight new products and surprises Leg — i - them valuable time and money by scheduling
around the corner. The participants say they four training sessions in one shot, reducing
"plan to keep it fun and show our appreciation . labor costs without having to schedule multiple
for the dedicated sellers by providing product it a11 in_ The Toni de Maie is a Peweirhoiise oi presentations. On top of that, they also receive
samples and assist with merchandising peieniiah 11's as easy as oneand_denei" the most current information about consumer
suggestions to increase stores’ bottom line and The foflowing hands were pmmgged on she trends within the male category."
overall basket size." caiiianiia iaiin Reimer adds, "The ROI of in—store trairung is

A spokesman explains, "It's a great igoneyani she newesi hirand fmm channei 1 invaluable. Being able to train on new products
opportunity for stores to beef up their men's Reieasingy is a ieading designei oi eoinionaiiie in person and provide one—onone sales coaching
line~a significant category that is enjoying pseininin cask nngs and inenrs sex iays, known is the reason why our industry is growing so
a massive amount of growth and consumer ioi innovaiing designs and cgneepgs (hag iange fast. Adding in the educational element that we
interest. The benefit of this partnership iirein denehes is di1dos_ To egniaegy einail provide for our dients helps when speaking
lughlights cross—sale oppornmity and add—on saies@ei,_ea,n with customers to ensure a relationship that
potential as we highlight the bigger picture of tinned consaniian is hes. knawn go, iis will help keep a business growing for years to
how it all flows together for the best experience sexiiai weuness hirand sysiein 10, bug the come."
possible. Don't miss your opportunity to lubirjcam manufacmreir aiso gffeirs siieked iirein The companies plan on adding more new
schedule four amazing manufacturers at once, 10, feaninng hihes and eieains inade by men regions to the tour in the spring and summer
focusing on men's lubrication, novelty and ioi inen mag auow iiseirs go "nde as ham as you months. For more information, email
apparel, without the added stress of squeezing wani, fair as iong as you Wang, wish wheevei events@systemjo.com.

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