Page 10 - AVN Intimate Summer 2019
P. 10
plusOne Finds Home in Target Stores
Sexual wellness brand plusOne has
spokesperson Stephanie Trachtenberg. “It’s 2019
announced that its line-up of vibrators is now
and Americans are focused on self-care and
available in Target stores nationwide and
self-love now more than ever. Whether it’s for
online—making it the first premium sexual
pleasure or wellness, certainly women deserve
wellness range available at Target.
convenient access to high quality, affordable
In an effort to make sexual wellness
sexual wellness devices like ours so they can
mainstream and
own their sexuality.
approachable,
We’re thrilled that
plusOne is hoping
Target has chosen
to empower
plusOne to help
women to pick
bring quality sexual
up a plusOne
wellness products to
b-Vibe Debuts Set for Anal Training, Education
product off the
its customers.”
shelf, where they
Target is the latest
can choose from
major retail partner
b-Vibe is expanding its comprehensive
a wide range of
to have been added
collection of anal pleasure products with
vibrators including
to plusOne’s fast
the addition of the 7-Piece Anal Training &
a vibrating ring,
growing partner
Education Set.
vibrating bullet
list, which also
This ultimate set delivers the best of b-Vibe
or dual vibrating
includes Walmart
with its premium selection of plugs and
massager.
(in-store and online) and Amazon amongst other
accessories, all accompanied by the Complete
“People shouldn’t have to venture to a
retailers. There’s more about the plusOne range
Guide to Anal Play.
special sex shop to purchase a vibrator,” said
at MyPlusOne.com.
“Like all b-Vibe products, we specifically
had the customer experience in mind when
creating this set,” COTR founder and CEO
Alicia Sinclair said. “We aimed to create a set
that anyone can use throughout their entire
anal training journey—each plug provides a
unique sensation, plus we’ve included useful
accessories such as a reusable enema for
hygiene, a lubricant launcher for comfortable
lube insertion, an antibacterial travel bag, and
last, but certainly not least, our new 60-plus-
page Complete Guide to Anal Play.”
The inclusion of the book reflects b-Vibe’s
unwavering dedication to pleasure-focused
sex education. The comprehensive full-color
book covers a wide variety of topics, ranging
from hygiene, understanding and overcoming
the stigmas associated with anal play to the
basic of why and how we experience pleasure.
The guide dispels common myths and
rumors, while also providing a step-by-step
guidance on how to use the include products.
“We’ve crafted this book to really guide
users—regardless of gender or orientation—
through their anal play journey,” Sinclair
said. “We want to ensure that we provide the
support that our customers want and need, to
have an enjoyable experience.”
The elevated customer experience begins
before the contents of the set are even
revealed. The Anal Training and Education
Set comes in sleek packaging in b-Vibe’s
signature vibrant teal color. For sales, email
sales@bvibe.com.
Bedroom Products Now Shipping Gentleman’s Collection POP Display
Retailers often find it
difficult to get appropriate
point-of-purchase displays
for the products they sell, but
one company they won’t have
a problem with is Bedroom
Products, which is now
shipping the Gentleman’s
Collection, a one-stop-
shop point-of-purchase
merchandising display.
The Gentleman’s Collection
showcases all eight items in the
cohesive Bedroom Products
range, a line of bedroom staples
geared towards the modern
gentleman.
Products featured in the
display include Climax clitoral
arousal serum, Heat hydrating massage candles,
Hard super-stretch erection rings, Last male
delay spray, Pulse vibrating disposable c-rings,
Silky silicone-based lubricant, Smooth water-
based lubricant, and Vibe waterproof bullet
vibrators.
The display is reminiscent of a wooden
bedroom fixture with a pull-out drawer for each
SKU, individually packaged in a multi-unit brick
display. Both the Gentleman’s Collection and
individual brick displays are compatible with
slatwall, gridwall, or flat countertop surface.
Bedroom Products Director
of Sales Tracy Leone states, “We
developed the Gentleman’s
Collection display to resemble
a suave, recognizable
silhouette that will entice
consumers of all experience
levels. This thoughtfully
crafted merchandising display
provides a unique focal point in
the store, which creates a safe
and welcoming ‘destination’ for
curious shoppers.”
Leone added, “Our well-
rounded range of intimate
wellness products complement
each other perfectly,
encouraging customers to
purchase multiple items and
offering an effortless upsell for retailers.”
In addition to comprehensive retail
merchandising, Bedroom Products offers
on-demand retailer support through in-store
educational trainings.
In 2018, Bedroom Products picked up the AVN
Award for Best Enhancement Manufacturer,
and a nomination for Male Enhancement
Manufacturer at the 2019 AVN Awards.
For wholesale orders or product training
information, contact Tracy Leone at
tracy@bedroomproducts.com.
10 | INTIMATE | SUMMER 2019