Page 20 - AVN Intimate Spring 2018

FEATURE
By Allison TRAvERs
Outside the Box
Eldorado’s experts praise products that offer multi-purpose pleasure
rumors this product can also be held under the chin to take your
fellatio skills to a whole other level. Of course, we recommend
washing your Sync with your favorite sex toy cleaner first.
Many Eldorado employees enjoy Earthly Body massage
and body oils, but not just for the slick, professional glide that
comes from natural blend of essential oils including hemp,
almond, grape seed, apricot and vitamin E. It’s the nutrient-rich
formula that absorbs into the skin for deep conditioning and
moisturizing, which makes it a superb daily moisturizer, too.
Whether you choose unscented or one of the exotic fragrances,
your skin will appreciate such indulgent treatment.
High-quality silicone lubricants like Wicked Sensual Care’s
Ultra Silicone Based Lubricant or Pjur’s Original Silicone
Personal Lubricant are well known for being hypoallergenic,
safe for latex condoms and ideal for water play; however,
these lubrications are good for more than penetration.
Silicone is also good for the skin. Silicone can act as a
shaving cream replacement and can aid with healing
minor skin irritations. Since these high-quality
products are also safe for sensitive skin, they work
great for split ends and to soften cuticles. Win-win!
Even a classic product like condoms can be multi-
purpose. Sure, condoms prevent pregnancy and latex
condoms protect against sexually transmitted infections.
They can also be used to protect your body from inexpensive
toys that have parabens or other chemical compounds that can
easily transfer to your skin during use. Condoms can even help
make your favorite sex toy water- friendly. Prophylactics can also
help build stamina for customers who struggle with premature
ejaculation.
Shape Shifter Dodil lets users essentially design their own dildos.
products and realize you have a lot of really great novelties that only
V ariety is the spice of life, until you open your treasure chest of pleasure
serve a single purpose. You use those toys and enjoy those toys, but
there is a limit to the product’s versatility. “Give me a toy that has more
than one function, or leave me alone,” cried out a frustrated woman who got
tired of the same old shtick. Cue multi-purpose sex toys, products that help your
customers get more out of their pleasure purchases.
One of the earliest multi-purpose sex toys was the Vibratex Magic Wand. This
product was originally created to relieve tension and sore, tired muscles. Imagine
the manufacturer’s surprise when they realized many of their customers found
other, better uses for this product. The Magic Wand is an effective clitoral vibrator
that brings many women to orgasm, and is still one of Eldorado’s best-selling
products. A more discreet alternative to the Magic Wand is Pretty Love’s Wade.
This travel-sized wand is a 12-speed USB rechargeable vibe. While this product
was designed as a stimulator, the size is small and modest enough to ease aches
and pains in the neck or shoulders even while sitting at your office desk. Whether
you want a soothing sensation, a deep-tissue massage or total erotic arousal, this
wand delivers powerful pleasure just the way you want it.
An innovative product that crossed our desk at Eldorado is the Dodil dildo,
a product “as unique as you are.” Once heated in hot water, the Dodil can be
bent and twisted into your dream shape. Curved, bulging, rippled—anything is
possible. Once cooled, it stays in the shape you have made. And boy is this thing
hard! When you get bored, you can reheat and cool the Dodil dildo over and over
again.
Splish splash, have more fun in the bath! The Waterslyde is a “sleek plastic
water diverter that simply attaches to most forward facing bathtub spouts. The
water flow is easily directed to the midline of the bathtub, allowing a woman to
comfortably position herself in the tub such that the water falls directly to where
it counts.” Many of us with small dogs at Eldorado were convinced this handy-
dandy device would also solve our furry friend’s water spout anxiety, moving the
dog to the middle of the tub, making bath time easier for both human and pooch.
Another Eldorado bestseller is the We-Vibe Sync, a couples vibrator that—
thanks to the “adjustable fit that customizes to your unique shape”—is designed
to be enjoyed with a partner. The “compact, body-hugging form delivers
simultaneous pleasure to the g-spot and the clitoris,” but we have also heard
20 | INTIMATE | SPRING 2018
One of the earliest multi-purpose
sex toys was the Vibratex Magic
Wand. This product was originally
created to relieve tension and sore,
tired muscles. Imagine the
manufacturer’s surprise when they
realized many of their customers
found other, better uses for this
product.
As you stock your stores and introduce customers to the
latest and greatest innovations in sexual pleasure, it’s good to
remember that many of the products you sell may be useful in
unexpected and even unintended ways. Think outside of the
box and help your customers make the most of their purchases.
Information is power and by providing your customers with
the knowledge that their pleasure investments may have more
versatility will help to build consumer trust and loyalty. These
are invaluable commodities that will truly set your store apart
from the competition.
This article by Allison Travers, Eldorado Trading’s director of
marketing communications, originally appeared in the adult distributor’s
monthly newsletter. To sign up for the newsletter, email
marketing@eldorado.net.