Page 6 - AVN Intimate Winter 2016

Shots America has debuted the
Bottom Line collection of anal plugs
as the newest addition to the
manufacturer’s product range.
The Bottom Line is a collection of 88
plugs in seven different shapes, four sizes
and four colors. The plugs range from 4- to
7-inch sizes and come in skin and black for the
rubber plugs, transparent for the glass plugs and red
for the acrylic plugs.
To ensure customers will notice the packaging when
walking into a store, Shots America is using a new
technique called laser cutting. This allows the manufacturer to design
and cut out appealing patterns and edges in the packaging without
losing stability. The newly shaped window allows customers to see the
Shots Adds Bottom Line Collection
full shape of the plug. The type of plug can be recognized by
its own color-coordinated packaging showing the product
material, model and size on the front.
Another unique point-of-sale for the Bottom Line range
is the suction cup. With a pulling power of up to 14 pounds,
it allows users to attach the plug to almost any flat surface
imaginable.
The Bottom Line range comes with brand signs, posters,
displays, testers and an extensive catalogue. Shots America’s
in-house design studio is also available when it comes to
creating unique marketing materials for clients, upon request.
Contact a sales manager and decide together on one-of-a-kind
publicity materials.
The complete Bottom Line range is now available and in stock. For
more information, visit ShotsAmerica.com.
CalExotics Makes Pumping Easy
With its Pumps product line, CalExotics is giving the penis pump a much-
needed makeover. A new coordinated line of male pumps and accessories,
Pumps includes new and best-selling styles made for pumpers of all levels.
Pumps products offer superior suction to maximize results and appearance,
along with the accessories needed to take pumping to the next level. The
cohesive packaging is broken down by category making it easy to merchandise.
Each package helps shoppers find the perfect pump to suit their needs.
“CalExotics has a variety of pumping products. We felt it was time to pull it
all together to create one cohesive collection to help retailers better merchandise
and to allow consumers an easy way to find the perfect product for their
experience level,” said Susan Colvin, founder and CEO of CalExotics.
The collection offers six unique categories that each cater to different needs:
• Starter offers easy-to-use pumps, perfect for beginners seeking bigger,
better, and more intense erections.
• Advanced features clear cylinders with trigger-style handles made to
supersize any erection.
• Oversized is for large men who want to create an erection with superior
suction and 12-inch cylinders.
• Powered pumps are full automatic with easy-to-use controls.
• Kits combine intensely powerful pumps with accessories, anal probes, male
masturbators, and more.
• Sleeves offer a variety of sleeves to help maximize results and produce
unmatched pleasure.
CalExotics Vice President Jackie White said, “With cohesive packaging,
creating an eye-catching pumps wall is easy. Merchandise the products by
category and you are ready to make those sales. Need help? Not a problem—
give me a call and our team can assist.”
New to the collection are the Get
Hard Power Pump and Rechargeable
Stamina Pump, both part of the powered
category. The Get Hard Power Pump is
a fully automatic pump with easy-to-
use pressure controls in a totally self-
contained, wireless design. It offers three
ascending levels of suction power with
an auto start button and quick air release
valve. The Rechargeable Stamina Pump
is a high-tech, fully automatic, wireless
pump with four levels of suction power.
This pump allows the user to increase or
decrease the suction power with the push
of a button.
To learn more, visit CalExotics.com for
a free Pumps visual merchandising plan.
Service Coming From Doc Johnson
Pleasure Product Home Delivery
Adult novelty manufacturer Doc Johnson has teamed
up with Postdates to bring its intimate lifestyle products
directly to customers’ doors, often in an hour or less.
The companies will roll out on-demand delivery starting
with Los Angeles County via DocsHouseCalls.com. Doc’s
House Calls offers key Doc Johnson products with same-
day delivery in select Los Angeles areas, in some cases
products can be delivered within an hour. Online business
hours are 10 a.m. to 4 p.m. PST Mondays through Fridays.
After an order is placed, the customer will receive an
email confirmation with the estimated delivery arrival
time. If for whatever reason a product cannot be delivered,
the customer will be contacted immediately.
“Knowing that fast delivery has been a top request with
Doc Johnson fans, we see a tremendous opportunity to
bring the Doc Johnson experience to consumers where
and when they want it most,” said Doc Johnson COO
and Creative Director Chad Braverman. “Offering home
delivery in the Los Angeles area is just the beginning. We
plan on rolling out this service nationwide.”
Doc Johnson has already started testing delivery service
with the intention to offer home delivery of pleasure
products nationally. Although only the most popular
products are currently available for delivery, the company
will be experimenting in certain locations by adding more
products to the home delivery service website, as well as
extending delivery hours.
“We are the preeminent brand in our industry
and consumers look to us to be the first to offer new
products, new technology and new services. Once again
Doc Johnson is setting new standards by listening to
mainstream consumer feedback and offering a one-of-a-
kind, progressive service. We feel this is the next step in
creating a revolutionary brand experience that customers
have come to expect,” said Braverman.
For more information on Doc Johnson products, as well
as catalogs and supplements, marketing materials such as
posters, signage, and plan-o-grams, visit Doc Johnson’s
online B2B Resource Center at B2BDocJohnson.com or
email sales@docjohnson.com.
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