Page 10 - AVN Intimate Spring 2014
P. 10

SHOW AND TELL
Standard Innovation Debuts Updated Vibes Standard Innovation
has announced the
debut of the all-new
Touch, Tango and We
Vibe II Plus vibes.
All three products
have new packaging to
complement the look
of the recently
introduced We- Vibe 4,
ensuring that the
entire We-Vibe line
now has a stronger
visual brand presence in store and online.
The new products are designed to hit shelves in
early spring. Order now from an authorized We-Vibe
distributor.
The new Touch (pictured above) is an ultra-
powerful, silky-soft intimate massager. Soft, shapely
and powerful, Touch by We-Vibe delivers a deep,
satisfying rumble. Its gentle contours caress all the
right places in all the right ways.
The new Tango by We-Vibe is a powerful mini-
vibe. Small yet mighty, Tango delivers deep,
rumbling vibrations right where you want them. The
tapered tip delivers intense vibrations with pinpoint
focus. The flat edge is perfect for all-over massage.
The We-Vibe II Plus is comfortable and versatile.
It maintains the iconic flexible shape and feel of
We-Vibe II—the best-
selling couples vibrator—
while offering several
upgrades based on
customer feedback. Now
waterproof, We-Vibe II
Plus has 30 percent more
power than We-Vibe II and
charges inductively via
USB connection.
Joe Casella, president of
Entrenue—a We-Vibe
distributor—expressed his
satisfaction with the new models. “We-Vibe is an
amazingly prominent brand that has performed
incredibly well for us since the very first We-Vibe
design debuted,” Casella said. “Standard Innovation
continually strives to create the best products using
consumer feedback to improve on an already very
popular product line, and we’re always impressed.
Our customers are willing and excited to order the
newest items sight unseen because they are so
confident in the quality, workmanship and
performance of each item. We expect these three
new releases to be home runs.”
Online and in-store merchandising materials are
available for all three new products. Download now
or request from an authorized We-Vibe distributor.
For more information, visit We-Vibe.com.
The Kloons Create Viral Videos for Boobiful, Bootiful
A body enhancement cream manufacturer is
promoting its products with a tongue-in-cheek
video series produced by The Kloons, a comedy
team whose YouTube channel has more than
110,000 subscribers.
Bootiful Butt Enhancement Cream and Boobiful
Breast Enhancement Cream, which are non-surgical
alternatives to cosmetic procedures, are featured in
a three-part video series on YouTube.
In “Is My Butt Getting Bigger?” a woman
struggling to pull her tight jeans up over her
plump derriere asks her man, “Honey, is my butt
getting bigger?”
“Now, as a man, you know that is a dangerous
question to answer,” said Byron Thierry,
spokesperson for Priced-Right-Products, LLC. “But if
you’re using our Bootiful Butt Enhancement Cream,
then the right answer is usually ‘yes.’”
In the second video, “Dream Job,” a pair of
researchers are caught gazing intently at another
pair ... of butt cheeks. In the third, “Boobie Trap,”
a pretty female canvasser converts a passerby to
her cause with her enhanced cleavage, courtesy of
Boobiful Breast Enhancement Cream.
“We’re not above making fun of ourselves, if it
means calling attention to our brand,” Thierry said.
“Come on. We make butt enhancement cream. We’re
used to being the butt of jokes,” he said.
“We try not to take ourselves too seriously. We
realize that our products won’t save the whales or
create world peace, but they can help a woman feel
better about her body and herself, and at a fraction
10 INTIMATE SUPPLEMENT | SPRING 2014
of the cost of a butt or breast enhancement
procedure,” he continued.
According to the American Society of Plastic
Surgery, breast enhancement is the top plastic
surgery procedure in the U.S., with more than
307,000 procedures conducted in 2011 alone.
Americans went under the knife for buttock
implants or butt lifts less often. but even so, those
procedures have exploded in popularity, increasing
by about 40 percent from 2010 to 2011.
“America is obsessed with firm, shapely butts
and boobs,” Thierry said. “We help our customers
achieve that without surgery, without pain, and
without missing work. So, while the products might
make you snicker, they are important to our
customers ... so they’re important to us.”
For more information, go to YourBootiful.com or
YourBoobiful.com. Above: the Bootiful booth at the
2014 AVN Novelty Expo; photo by Rick Garcia.
Southern Butter
Line Offered by
Williams Trading
Southern Butter, Sierra Sage’s line of
intimate body care products, is now
available exclusively through Williams
Trading Co.
A family business- created by the efforts
of mom Kathy and daughters Jodi and Jen,
it boasts nothing but natural ingredients
and healing properties for everyday
consumers.
Initial demand for Southern Butter came
from satisfied consumers of Sierra Sage’s
skin care products, who inquired if the
products they came to love could be
parlayed into sexual intimacy and personal
care. While the answer from the meticulous
creators of the line was an unequivocal
“yes,” the company decided to expand into
intimates. It’s worth noting that in eight
years, Sierra Sage has never discontinued a
single item; it has only grown, due in large
part to viral publicity only.
The separation of oil and water—a
known breeding ground for bacteria—is just
one of the many selling points for the
Southern Butter Intimate line. Customers
need not be intimated by the line’s
transparent, natural ingredients—including
quickly absorbed coconut oil and ultra-
moisturizing calendula, just to list two.
There are three distinct scents to choose
from, or even a fragrance-free option, and
its “green” feel and packaging make the
products just mainstream enough for those
making their first adult purchases.
For the more experienced, there are items
that offer practical solutions to all-too-
common concerns. Case in point; one of the
line’s most buzzed-about products,
Backdoor Balm—the only one of its kind to
specifically address anal aftercare. The
company’s Kiss On aphrodisiac lip balm is
also being re-ordered in large volumes by
retailers, and is currently displayed on
counters all over the country as a
successful, point-of-purchase impulse buy.
For more information, visit
WilliamsTradingCo.com.
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