Page 76 - AVN August 2018

PLEASURE PRODUCT NEWS
PLEASURE PRODUCTS | NEWS
CalExotics Augments Dr. Laura
Berman Collection
CalExotics has introduced four products to its Dr.
Laura Berman Intimate Basics Collection. To enhance
understanding of what the collection has to offer,
Berman and CalExotics produced a series of videos
featuring the sex educator giving information on the
products and answering sexual health and wellness
questions.
“Dr. Laura Berman’s trusted expertise in the area of
sexual health and wellness has been invaluable to us,”
said Susan Colvin, founder and CEO of CalExotics. “Our
mission is to help people improve their sexual health
and wellness, and these new products do just that. We
are proud to include them in the Dr. Laura Berman
Collection.”
New to the collection are the Alena and the Isabelle,
ergonomically designed dilator kits that revitalize vaginal
muscles. Alena is a set of three gradually sized dilators,
while Isabella is a set of two dilators and a vibrating
bullet. Each set is designed to help reduce discomfort
and aid in relaxing tight muscles.
Tighten and tone kegel muscles with the Kegel Set
Silicone Weighted Kegel Exercisers. The exercisers in
this kit are gradually weighted; the larger exerciser is
lightweight for beginners, while the smaller exerciser
is heavier and intended for advanced users. Each one
comes with a durable and flexible retrieval cord.
The Palm-Sized Silicone Massager offers 10 functions
of intense vibration, pulsation and escalation in one
compact, hand-held package. The USB rechargeable
massager also comes with a travel lock and a memory
chip that allows users to pick up the fun right where
they left it.
Each of these silicone pleasure items is waterproof
and backed by CalExotics’ 90-day warranty.
The video series is available for download or
streaming. In the footage, Berman describes how to
use the Kegel exercisers and dilator kits, and suggests
ways to use the massager. Videos can be found on each
product page at b2b.CalExotics.com.
The sex educator also conducts a “Sexual Health
and Wellness Q&A” series on the CalExotics YouTube
channel.
“So many people have personal questions about sexual
issues that they haven’t felt comfortable sharing,” said
Jackie White, executive vice president of CalExotics.
“Whether it is how to use a dilator set or how to spice
up a marriage, Dr. Laura Berman does a great job
of answering these private questions in a warm and
nonjudgmental way. We hope that these videos will help
people feel comfortable taking control of their sexual
health and pleasure.”
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Sportsheets Re-Imagines Logo, Company Attitude
To mark its 25th
anniversary, Sportsheets
is actively making changes
to its corporate culture
in an effort to be more
authentic with retailers and
customers.
From cosmetic changes
to its physical space to
initiating conversations
with retailers about
everything from racial and
sexual diversity to the
authenticity of its people,
products and packaging,
the manufacturer is looking to change the way it and
the industry as a whole does business.
“We are preparing to reveal a re-imagined version
of our company, and we are very lit up about it,”
said Julie Stewart, president of Sportsheets. “With
a fresh new logo and deeper, more connective
conversations with our retailers, we are more
focused than ever on promoting honest diversity.
Sportsheets’ headquarters has also had a complete
office makeover, from stunning colors that flow with
neutral tones and modern aesthetics that match
the Sportsheets brand
perfectly. In the next few
years, you will see some
of the most beautiful
packaging we’ve ever
done.”
“You can expect the
same high-quality products
with a wider appeal and
a deeper sophistication,
that offers more diversity,”
added John Turi, marketing
director. “From our models
to our messaging, from
our packaging to our
advertising, it’s no longer business as usual. It’s time
for a ‘new’ conversation, and we’re ready for it. Our
customers talked, and we listened!”
This companywide change resulted in a
Sportsheets logo redesign as well. The font is bold
and modern. Stylish colors were chosen for their
gender-neutral balance. The new brand symbol
represents “infinite connection” and “self-unity,” and
welcomes customers, retailers and fans to the next
phase of Sportsheets.
For more information, visit Sportsheets.com.
Motorbunny Ride-On Vibe Debuts Internet Connectivity
Motorbunny, a motorized ride-on-top vibrator with Bluetooth control, now includes long-distance control
via web-based interface. This innovation allows users anywhere in the world to control their partner’s
Motorbunny experience.
“We’ve listened closely to customers from the beginning, and one thing they’ve made clear is that they
feel like distance shouldn’t be a barrier to the powerful, intimate moments that Motorbunny delivers,” said
Craig Mewbourne, CMO of Motorbunny. “Now Motorbunny can connect and fulfill so many more couples
that wouldn’t otherwise be able to ‘hop on’ together.”
As one of the first saddle-style vibrator connected to the Internet, Motorbunny gives users the ability to
connect with their partners across the world, opening up limitless scenarios for sexual creativity. The LINK
Controller allows users immediate, real-time control of the speed and vibration patterns on their partner’s
Motorbunny. It is ideal for those who travel frequently, deployed members of the military, cam models and
adult performers as well as others seeking an intimate connection with their partner despite the distances
between them.
The Motorbunny LINK Controller, which allows users to wirelessly control the ride-on-top vibrator, is
now connected to the internet via the MB LINK App. The free app, available for Android and iOS, allows
users to operate their partner’s Motorbunny online anywhere in the world that has an Internet connection.
The Motorbunny LINK Controller was first released in late August of 2017, and allowed users to control the
vibrator via Bluetooth, select pre-programmed, looping vibration and rotation routines, and create their own
control routines.
This app update makes it easy for anyone to generate a link that offers real-time control of their
Motorbunny with one click.
“Today’s world is interconnected like never before. Motorbunny’s LINK technology can help intimate
partners access all the interconnectivity, while minimizing physical disconnection,” said Dr. Chauntelle
Tibbals, author, sociologist and resident sex and social behavior expert at Motorbunny.
Learn more about Motorbunny LINK technology at Link.Motorbunny.com.
For more information, visit Motorbunny.com.