Page 30 - AVN November 2017

WHO’S WHO
WHO’S WHO
Lynda Mort ECN names new vice
president of sales and
marketing
East Coast News has hired Lynda Mort as vice
Nigel Williams New member joins the
Natalie Pannon
president of sales and marketing.
Mojohost adds new business
“Lynda comes to East Cost News with exceptional
CrakRevenue team
development manager
David Mellinger Business veteran comes on
expertise, knowledge and education,” the company
Nigel Williams has been named a
Mojohost has hired Natalie Pannon
said in a release. “With degrees in both design and
senior business development manager
as its new business development
board Topco Sales as CEO
business, she brings a unique background to the
for CrakRevenue.
Topco Sales has announced David
manager.
company. Recruited out of college, Mort worked for
“Nigel Williams has been close to
“I have been looking for a long time
Mellinger as the company’s CEO.
a Fortune 500 company for five years with
With a career that started with the
the CrakRevenue family for years now
for the right candidate, someone who
specialties in business development and strategic
and we are beyond excited to officially
will help take everything MojoHost has
famed Frederick’s of Hollywood lingerie
planning. Lynda also comes with more than seven
welcome him to our team,” said Axel
built so far to the next level,” explained
legacy and most recently involved
Vézina, CrakRevenue’s chief strategy
Brad Mitchell, founder and CEO. “I am
mid-level management at Wal-Mart,
years experience in the adult business, most
officer. “His experience and global
overjoyed that I have found the person
Mellinger brings a fresh perspective to
recently having worked for a large manufacturer as
vision of all things digital marketing is
with the right skill set, good mojo,
a brand that’s almost two years into a
their director of business development.”
the perfect fit for CrakRevenue.”
and a burning desire to make our goals
complete revamp.
Mort will be based out of the Van Nuys, Calif.,
With a strong track record of
happen.”
“I have been known in my career
office, and will travel between all three East Coast
successes in the web marketing
MojoHost, known for its hosting
as a team builder with big-picture
News facilities often to be with staff and customers.
world, Williams has 12-plus years of
services in North America, recently
leadership and I look forward to
“We are very excited to have Lynda coming on
experience in performance marketing
announced its expansion and the official
building Topco Sales into an even bigger
board to help us continue a great image and to
strategies and affiliate marketing in
launch of a new Amsterdam data center.
brand,” Mellinger said. “I plan to add
bring our amazing staff and organization closer
both the adult and mainstream markets.
That momentum continues with the
to Topco Sales’ talented team with a
together,” said Frank and Michael Koretsky,
Williams will be working out of
hiring of Pannon as new business
strategic and open-minded approach to
managing partners for East Coast News. “With our
CrakRevenue’s second office, based
development manager.
keeping Topco Sales competitive in this
in Montréal, Canada. This brand-new
Part of Pannon’s role will be
fast-changing industry.”
current talent and some new talent on board, Lynda
office opened in the summer of 2017
introducing MojoHost clients to
Mellinger will focus on updating
fits in perfectly. We look forward to a quick start and
to welcome new members of the
the benefits of hosting servers on
procedures and improving efficiency as
move right into the fourth quarter and new year.”
CrakRevenue team and to support the
two different continents, as well as
part of Topco Sales’ ongoing mission to
Lynda Mort can be reached via email at
CPA network’s rapid growth.
reinforcing the value of its additional
reclaim its place as a figurehead in the
lynda@ecn.com or (877) 641-5300, ext. 3251.
“I’m thrilled to join the Crak team,”
services like its global CDN and
adult industry. Additionally, Mellinger
said Williams. “I can’t wait to get
superior bandwidth routes. While
will strengthen the B2B side of the
started developing more markets
the company is widely known and
brand’s business by combating online
and business partnerships for what I
respected, it provides a variety of
discounters and enforcing fair pricing to
consider to be one of the world’s best
solutions that are not well known to
protect customers’ bottom lines.
CPA networks—especially the best of
the public.
“I was given an incredible—and
this industry.”
“It is hard to describe how excited
challenging—opportunity to breathe
For more, visit CrakRevenue.com.
I am to join the well-known and
new life into the iconic Topco Sales
Photo by JFK/FubarWebmasters.com.
esteemed brand, MojoHost,” Pannon
brand, and now David joins the team
shared. “I certainly have my heart set
to help take us even further,” O’Bryan
on delivering results above and beyond
said. “I look forward to seeing what we
Brad’s expectations.”
can accomplish together!”
Reach Topco’s new CEO at
david.mellinger@topcosales.us.
PEOPLE IN THE NEWS
Lisa Hanna
15-year veteran named president of sales at Maia Toys
Maia Toys welcomes its newest hire, Lisa Hanna, as president of sales. Hanna comes to
Maia with more than 15 years of pleasure industry experience working with manufacturers
and distributors.
“[I] have developed numerous relationships over the years and found the team from Maia
to be genuine and driven,” remarked Hanna. Her myriad customer connections and
longstanding friendships were key in the decision to add Hanna to the team, said the
company.
In her new role, Hanna will work with the Maia team and recent hire Vice President of Sales
Nicole Talley to promote their re-branding efforts and proactive approach to customer service.
“Lisa and I have different strengths, but complement each other so well,” said Talley. “We
worked together for five years in distribution, and Lisa is a well-respected veteran in our
industry. It was just an easy decision for us at Maia to bring her on board.”
Hanna’s hiring comes hot on the heels of Maia Toys’ complete brand rebuild. The company
has accelerated back into the spotlight this summer with new products, a growing team, and a
novel marketing design.
Reach her at lisa@maiatoys.com.
30 | AVN.com | 11.17