Page 95 - AVN March 2017

PRODUCT NEWS
Eldorado Trading Company announced on February 10
that Wanda Garland will take on the role of CEO for the
company.
Eldorado’s founder, Larry Garland, passed away in
January. His wife, Wanda, originally hired as Eldorado’s
first employee in 1975, has played an integral role in
the success of Eldorado by managing the finances and
ensuring the company’s efficient operations. Partners in
marriage and business for more than 40 years, Larry and
Wanda together built the dynasty known as Eldorado, a
leading international distributor in the adult industry.
Over the years, Larry and Wanda have worked
diligently to build a strong management team. This
team is committed to supporting Wanda through this
transition and into the future. Larry instilled his guiding
Wanda Garland to Serve as Eldorado Trading CEO
principles into the entire Eldorado team who is dedicated
to preserving his legacy by remaining true to these
standards.
The Eldorado team intends to stay the course as a
leading distributor of adult products and will continue to
partner with current and potential customers and vendors
to deliver all the best quality products and value-added
services to help businesses elevate to the next level.
“Larry was committed to education, service excellence
and innovation and we will carry out his vision by keeping
these values as the cornerstone of Eldorado’s corporate
culture,” said Wanda. “We as a company are motivated to
make him proud by continuing to evolve and achieve new
heights.”
For more, visit Eldorado.net.
Le Wand Debuts With Rave Reviews
Premium brand Le Wand made its
debut in January at various trade
shows, including the AVN Novelty
Expo, where it unveiled its flagship
product, the Le Wand Rechargeable
Vibrating Massager.
“As I demonstrated unboxing the
Le Wand, several buyers said that the
premium look and feel of Le Wand
draws a special feeling that begins as
soon as you see the box,” Le Wand
Managing Director Alicia Sinclair said.
Boasting a range of high-end
features, Le Wand presents a stylish
reinvention of the classic wand
massager. According to Sinclair, buyers
were fascinated with the meticulous
design of every detail of Le Wand, from
the packaging down to its accessories.
A credentialed sexpert, Sinclair took
on the taboo category of anal toys to
launch b-Vibe, a premium brand of butt
plugs. With sister company Le Wand,
Sinclair aims to redefine the popular
wand category.
“While historically wand massagers
have been marketed as nonsexual
devices, Le Wand is fully embracing
SexToyDistributing.com Named Tenga’s U.S. Distributor
intimate pleasure,” Sinclair said. “As a
SexToyDistributing.
can access Tenga’s
sex-positive, female-founded company,
com has been tapped
vast catalog while
Le Wand is redefining the wand
as the exclusive U.S.
taking advantage of
massager—a staple pleasure product
distributor of top-
the customer service
for women—with premium features,
selling stroker series
and support of Sex
attachments and accessories that
Tenga and its 100-
Toy Distributing’s
will satisfy a wider range of pleasure
plus product line.
distribution model.
palettes.”
The new deal
Tenga, meaning
The Le Wand Rechargeable Vibrating
ensures retailers will
“correct and elegant” in
Massager is body-safe with a sleek
have easy access
Japanese, is known for
silicone head and flexible neck. Le
to Tenga’s popular masturbator
its divergence from overt sexual
Wand delivers maximum value as
and accessory collection with
shapes and imagery, embracing
a complete set that includes the
simple ordering and dependable
a healthy sexual experience that
rechargeable vibrating massager
shipping.
all can enjoy. The brand remains
along with one multi-use, disposable
“It is a privilege to be working
a mainstay in the masturbator
texture cover, a travel case, and
with Tenga, given their enormous
category, making it easy for
gift-ready packaging. Each Le Wand
success in creating cutting-edge
users to enhance their intimate
Rechargeable Vibrating Massager
pleasure items for both men and
experiences with simple, low-
comes with a one-year warranty.
women,” SexToyDistributing.com
commitment sex toys.
Le Wand also is rolling out
Senior Manager Jerry Brigham
“We are dedicated to ease of
accessories for the new vibrator:
said. “The two companies are a
use and provide all members
Curve and Ripple weighted silicone
perfect match and share similar
with a simple ordering process
attachments that broaden its reach
business goals and ethos, which
and speedy shipping,” Brigham
with designs tailored for men,
makes doing business a true
said. “This service is backed up
women and all couples. For more,
pleasure. Sex Toy Distributing
by a friendly, knowledgeable,
visit LeWandMassager.com.
will expand the Tenga brand’s
and hardworking team who
reach throughout the U.S. while
looks forward to sharing Tenga’s
filling shelves and bedrooms
innovative creations with an even
with Tenga’s distinct and discreet
wider range of retailers and their
collections, keeping customers
loyal shoppers.”
and shoppers stocked with
For information, email
Tenga’s latest and greatest.”
info@sextoydistributing.com or
This deal ensures U.S. retailers
visit SexToyDistributing.com.
Satisfyer, Partner Reduce Prices on Popular Toys
After finding success with consumers internationally, German
margin level to offer to our retailers across the world. Same as
brands Satisfyer and Partner are rewarding fans of its popular sex
every year at Chinese New Year, costs of manufacturing and
toys by reducing their dollar prices.
components are going up, but we are going the opposite way in
In contrast to other companies, who increase their prices
2017!” said Jerome Bensimon, vice president of sales for both
around the Chinese New Year, Partner is doing the opposite.
brands.
From now on the couples toys Partner and Partner Plus will be
The price reduction is in line with the brand’s vision to offer
available at an MSRP of $39.99 and $59.99.
extremely competitive retail prices to end customers and
“We at Satisfyer and Partner are following our mission to
increase significantly sell-out and online traffic conversion.
provide you with the best successful products, including a high
For more, visit Satisfyer.com or PartnerToy.com.
PLEASURE PRODUCTS
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