Page 27 - AVN August 2017

WHO’S WHO
Joey Gabra Industry vet joins New Media
Catalina Cruz
Sara Hentcy Icon Brands brings on new
Services as solutions director
Joey Gabra, known for his work as
Performer debuts VR content on
her member site
Nicole Talley Maia Toys hires new vice
sales manager
managing director of Affil4You, has
joined New Media Services, where he
Sara Hentcy is the newest sales
Adult web star Catalina Cruz has debuted her
president of sales
will serve as the company’s solutions
manager at pleasure products
Maia Toys has hired Nicole Talley
director.
manufacturer Icon Brands.
first virtual reality content for members of her
website, CatalinaCruz.com. Members of Cruz’s
as vice president of sales for the
“My business interests and goals
“We’re really happy to have come
manufacturer. Talley will lead the
have changed and I was looking to
across Sara,” said Scott Paul, Icon’s
website network now have access to a new section
company’s efforts in improving its
move in a direction where I could focus
media relations manager. “She was
product offerings and maintaining top-
on the needs of our industry,” Gabra
highly recommended by people we
where they can experience 180-degree virtual
notch customer satisfaction.
said. “I’ve seen so much of the industry
really respect, and now we understand
reality.
“We are so excited for Nicole to
moving in the direction of cams,
why. She’s enthusiastic, has great
join our Maia family,” said May Chan,
social media and VR that calls for a
Many of Cruz’s 180-degree exclusive VR videos
are shot POV style, so the viewers can feel like they
are right there interacting with Cruz and other porn
stars one on one. Among the new virtual reality
videos that have been released thus far are scenes
relationships and, most importantly,
Maia’s marketing and sales executive.
quality user experience and heightened
really understands the market from all
“Her integrated marketing experience
customer/client engagement, so this is
sides.”
and skill set within the industry will
where I wanted to be!”
Sara brings close to 10 years of
allow us to capitalize on the strength
In the past few years, New Media
experience in the adult category to Icon,
of the Maia brand as we continue to
Services has established itself as a
and from a quite a few perspectives. She
innovate and grow.”
provider of top-quality outsourcing
previously worked at Impulse Novelties,
of solo masturbation, strip tease, blowjob, girl/girl
and threesomes.
“Maia Toys is expanding their toy
resources and high-tech back office
Peekay and Pleasure Chest, most
line and re-branding,” said Talley. “I’m
services.
recently at Impulse as director of sales.
honored that they felt I was good fit for
Gabra’s position as solutions director
In her new position, Hentcy will
“I can’t put into words how excited I am to have a
new play toy inside my members area,” Cruz said.
“The members are going crazy from the feedback I
have been getting. This is still new to many, so there
are complete, detailed VR first-time users
instructions in the members area to guide everyone
on this adventure.”
the future of the company, and needless
with New Media Services will allow
represent all the Icon collections,
to say, we now have some really
him to use his strong connections in
including its best-selling Nines, Linea,
exciting things to come!”
the adult and mainstream digital media
Hey 19 and of course the iconic Falcon.
Talley comes to Maia Toys with 18
space to tap into the needs of those
Her key responsibilities will include
years in the pleasure products industry.
companies.
client contact, creating distributor and
She began her career in retail and
“I am thrilled to have Joey join
retail programs, doing trade shows, and
eventually moved on to distribution.
NMS,” said Martin Eyking, owner
having a hand in new-product selection.
“I actually sold Maia Toys at the
of New Media Services. “Joey will
“I’m so excited,” said Hentcy. “There
distribution level and always remained
bring customer management as well
is such a wealth of terrific products
close with the team,” Talley said.
his ability to create solutions for our
and packaging here, and in such an
Cruz’s web team is currently getting ready to
launch a brand-new VR tour for affiliates to
“With my relationships and
clients.”
impressive range of categories. The
experience within the industry, I feel
For more information, visit
potential for growth is tremendous; it’ll
promote. To find more about promoting her
network sites, go to FantasyGirlRevenue.com.
For more information, email Brandon Michaels
that I can grow Maia toys to the next
NewMediaServices.com.au or email
be exciting to help take Icon to the next
level. I am honored that I was given this
Gabra at jg@newmediaservices.com.au.
level.”
opportunity with such a dedicated, fun
Contact Hentcy at (818) 380-7700
team,” Talley said.
ext. 105 or sara@iconbrands.com.
at webmaster@catalinacruz.com.
Contact Nicole Talley at
nicole@MaiaToys.com.
Rocks-Off
U.K. manufacturer brings on three new hires
Rocks-Off, a U.K.-based pleasure product maker, has brought on new team
members. Sham Galoria and Jane Levy join the team in sales. Galoria said,
“I’m delighted to have been given the opportunity to join such a fantastic
company, which is forever moving forward and expanding. Before joining
the team, I spent several years as events and hospitality manager.”
Levy said, “I have just joined the team at Rocks-Off and I am looking
forward to working with you all and getting to meet some of you at the
shows. I have been working in business-to-business sales for a while now
and find the whole process of providing great customer service rewarding.”
Emma Owen is the social media and marketing executive who will work
both externally and internally to promote the Rocks-Off brand and ranges. A
social media and YouTube content manager, Owen previously specializing in
social media and Facebook advertising.
For more, visit Rocks-Off.com.
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