Page 36 - AVN February 2016

COMPANY NEWS
TrafficHaus
JuicyAds SK Intertainment Free Speech Coalition
ReviveAds comprehensive
Network offers
Company expands
Industry group calls for no
ad block prevention tool
hourly targeting, traffic
with two key
shoots on day of
launches
throttle
acquisitions
Cal/OSHA vote
TrafficHaus has launched ReviveAds.
JuicyAds has announced that hourly
SK Intertainment Inc., parent company
Free Speech Coalition is requesting
com, billed as the industry’s first
targeting (also known as “pay parting”)
of Mr. Skin, continues to build upon
that adult producers refrain from
effective ad block prevention tool to
is now available from its network,
its dedicated large audience in the
shooting on February 18, the date of
feature a real-time bidding system for a
allowing advertisers to target the traffic
male demographic space. The digital
a critical Cal/OSHA meeting, so that
solution to ad block revenue loss.
by time of day. The feature is fully
entertainment company has acquired
large numbers of performers may be
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ReviveAds.com allows clients to
available on banner campaigns and
“What Would Tyler Durden Do”
free to attend and testify. Cal/OSHA
bypass ad blockers without disrupting
allows all other Juicy targeting features
(WWTDD.com) and LastMenOnEarth.
is expected to vote on regulations
current revenue streams and regains
to be used at one time, on either
com.
that would require condoms for all
online businesses’ access to 150+
network-wide “blacklist” or website-
As one of the pioneer pop culture/
penetrative sex, including oral, as well
million ad block users with a one-step
specific “whitelist” campaigns.
celebrity blogs launched alongside
as dental dams and goggles.
integration. With multiple levels of
“Combined with our other available
contemporaries like Perez Hilton,
“It is crucial that performers are
circumvention to choose from, clients
targeting features, and soon to be
WWTDD was acquired by Spin Media
available to speak at this final Cal/
can watch their ads reappear and
officially released additional targeting
in 2008. The site boasts an audience of
OSHA meeting, because Cal/OSHA
click-through rates rise, recovering
features, this gives our advertisers more
several million media-savvy males, 18-
weighs heavily the voice of the
lost revenue that they and their online
great options for higher ROI returns,”
49, with regular daily viewing.
workers,” said Jeffrey Douglas, Board
businesses depend on to thrive.
commented Juicy Jay, founder and
“WWTDD has been a daily read for
Chair of the Free Speech Coalition. “So
“ReviveAds.com is owned and
CEO of JuicyAds. “In the past several
us for so long now,” said SK President
we ask that producers not book shoots
operated by a unique team of veteran
months, we have added many different
Sam Rakowski. “As huge fans, we’re
for February 18, so that any performer
publication owners and advertising
targeting options and given the tools to
excited to add the site and brand to
who wishes to attend can do so.”
pioneers that developed this software to
our advertisers to take the piece of the
our expanding network of celebrity and
In October 2015, Cal/OSHA
combine seamless ad block prevention
pie that is the most delicious for them.”
0.0.0.100 0.0.0.75 0.0.0.50 pop culture sites for the broad male
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with a real-time ad delivery platform,”
In addition to the hourly targeting,
audience. We look forward to providing
regulations, and declined to remove
TrafficHaus CEO Mark Bauman said.
and closely related, is JuicyAds’
WWTDD the resources and attention
the controversial condom and goggle
“ReviveAds.com provides website
new “traffic throttle,” which allows
it deserves to bring it even greater
requirements. Without a strong
publishers with four key services:
advertisers to smooth banner traffic
success.”
performer showing at the hearing, the
detection and awareness, proprietary ad
delivery. This unique feature allows
Pop culture pundit Lex Jurgen, who
regulations are expected to pass.
delivery, access to eager advertisers, and
clients to dial-up or dial-down traffic
will continue to lead the writing team,
The meeting will take place at 10
access to ad block enabled content. And
delivery rates to either deliver “full
added “I’m stoked to be working with
a.m. in the Harris State Building, 1515
because we own our own technology
throttle” as quickly as possible, or to
the guys at SK. It’s great to join a team
Clay Street in Oakland, California.
and develop it in house, ReviveAds.
slow the delivery of traffic if desired.
that really understands and appreciates
Performers or producers who wish to
com boasts stronger, more reactive
For information, go to JuicyAds.com
content.”
attend the meeting should call
technology and monetizes it better than
In a separate move, SK also
(818) 348-9373 or email
any other company in this realm.”
acquired LastMenonEarth.com, the
info@freespeechcoalition.com.
For information, visit ReviveAds.com
blog offshoot of the Last Men on Earth
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or email sales@traffichaus.com.
podcast.
Etology Launches Dating Traffic Advertising Network
The team behind Etology has launched DatingTraffic.com, a premium ad
as clients, most continually renewing campaigns.”
network focusing specifically on the lucrative dating vertical. Dating Traffic
The Dating Traffic team said it can help publishers earn more by tapping
said it concentrates exclusively on traffic from members areas in prominent
into their large group of media buyers.
LEGAL NEWS
dating networks. Members area traffic is in high demand as it converts at a
“Advertisers earn higher Ecpm’s by accessing top-quality traffic,” the
much higher rate than standard tube or adult traffic, according to the creators
company said.
of the site.
Dating Traffic’s official launch was held at the Internext Expo, which took
“Our dating members areas provide advertisers with pre-qualified leads,”
place in January at the Hard Rock Hotel in Las Vegas.
said Bako, CEO of Dating Traffic and Etology. “The conversion rates are
For information on Dating Traffic or to learn more about Etology,
fantastic. Our traffic is certified by super affiliates. We have every major player
email sales@datingtraffic.com.
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