Page 71 - AVN May 2013

Buyers Guide_05.13.qxd 4/19/13 10:05 AM Page 71
Hot Off the Shelves
Bodi-Spa Readies for Release of
New Products
Bodi-Spa has several new
pleasure products that will be
launching this spring.
“The line that everyone is
anticipating right now is our
Nobu line of advanced
technology toys, scheduled to
ship mid-April, which will
include 10 different vibrators
with very unique technology,
from voice responsive (means
that vibrations will intensify
synched with the ambient noise or screams near it) or
the temperature induction system (mean that the heat
sensors on shaft of the vibrator will intensify the
vibrating as if senses increased heat around it from the
insertion inside private parts) and much more exciting
features to be discovered,” said Alain Elmaleh, general
manager of Bodi-Spa.
“We just released The Prolong R new genital
desensitizers for men, which should give its aging
competitors a good run for their money since our
product uses real benzocaine as a main ingredient,” he
continued. “Also the bottles are refillable and the
packaging looks modern and really attractive. It also
comes in two convenient formats: the traditional 15ml
bottle and—also a first in the industry—the 5ml ultra
pocket format that fits in the small change pocket of a
pair of pants!”
But Bodi-Spa is not content with just that. The
company is also getting ready to launch additional kits
based on the success of their “50 Way to Play Kinky” toy
kits. And just released last week five different Ben Wa
balls from the BodiToyz luxury toy line, including two
sizes of the 24k gold-plated Ben Wa balls (the standard
3/4 inch diameter, and the unusual 1-inch diameter for
bigger size women), which Elmaleh said is a first for the
market.
Bodi-Spa is looking for exclusive distributors
worldwide for these various lines. Those interested
should contact Alain Elmaleh, general manager, at (514)
855-0045, ext. 230 or by email at info@bodi-spa.com.
Retailers Go Zolo For months, AVN readers have been
wondering why those crazy-looking
guys in the Zolo ads are so happy.
East Coast News finally answered the question—Zolo
Pleasure Cups and Pocket Pool balls are available
now from all three ECN warehouses.
The collection of real-feel masturbators offers
users a range of textural experiences in the form of
seven disposable cups and six compact sleeves. Each
Zolo item features patent-pending designs and body-
safe materials. The cups are pre-lubricated and
feature an air control hole to adjust suction. The
Pocket Pool balls include a packet of premium
lubrication and are perfect for travel.
“I can’t tell you how excited we are to get these
products onto retail shelves everywhere,” said Adult
Brand Concepts’ Sales Representative Jason G. “This
line has a lot going for it—awesome designs, vibrant
packaging and an ad campaign that keeps everyone
laughing!”
Adult Brand Concepts officially launched the
complete Zolo lineup at an East Coast News event in
Florida earlier this month, and attendees at the
International Lingerie Show also got a chance to see
the brand-new stroker.
Throughout the introductory and “soft launch”
period prior to the release, East Coast News has been
preparing for the demand by stocking their New
Jersey, California and Florida warehouses, as well as
an ad campaign that
training their sales staff to ensure everyone was ready.
Following a successful trip to Expomark in Puerto
”Vibrant packaging and
keeps people laughing
Rico, Adult Brand Concepts ramped up production to
meet the anticipated demand.
“All in all, this has been a very encouraging
product roll-out,” Jason G. said.
Zolo Cups and Zolo Pocket Pool from Adult Brand
Concepts are available now from East Coast News. All
interested retailers should contact their ECN account
With East Coast News
representative, email sales@ecn.com, call (800) 999-2483 or
visit ECN.com. To reach Adult Brand Concepts, contact Jason
G. at (855) 612-6100, ext. 5100.
Magic Wand Rebrands With New Look
The Magic Wand, the personal massager trusted by Americans for more than
30 years, was a big topic of conversation at the International Lingerie Show,
held April 8-10 in Las Vegas, where the brand unveiled a new look.
“We are very excited about the updated brand look and new packaging, as
well as about our new consumer website, MagicWandOriginal.com,” said Shay
Martin, vice president of Vibratex. “We are humbled to be the stewards of such
an effective vibrator and to have the opportunity to continue to provide this
best-selling brand to our retail partners.”
Vibratex has been the sole
authorized import agent of the
Hitachi Magic Wand for more
than a decade. With the launch of
the latest generation of Magic
Wand, the company is gearing up
to further support the brand.
Recommended by six leading sex therapists since the 1970s, the Magic
Wand has been a hit with millions of consumers since its introduction to the
American market. To learn more, visit MagicWandOriginal.com, email
info@vibratex.com or call (800) 222-3361.
New Le Reve Items Available from Pipedream
The Le Reve line of personal massagers from Pipedream Products now feature the
company’s award-winning Elite Silicone. Available from the manufacturer are three
new Silicone Bunny clit vibes and a trio of Silicone Sweeties, the first dual-stimulators
of the collection.
“Our high-quality silicone is just as durable as it is
velvety soft,” said Visual Merchandiser Briana Honz. “It’s
the perfect alternative for those in search of affordable
luxury.”
Just as powerful as rabbit vibes twice their size, the
Silicone Bunnies provide direct clitoral stimulation with
the help of whisper-quiet motors. Users can experience
this same fluttering stimulation with the Silicone
Sweeties, plus the added pleasures of penetration
(pictured: the Silicone Sweetie Rabbit).
For customers who haven’t already received them, all
Pipedream catalogs are available online in multiple
formats. Distributors are urged to contact their sales rep
to place an order today.
For more information, visit PipedreamProducts.com.
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